דרושים בתחום אחראי תוכן / עריכת אינטרנט

A global Online company is looking for a digital copywriter

Minimum 2 years of processional experience in digital marketing, content writing, or copywriting from financial company.
Native English speaker

The day-to-day
· Devise B2C and/or B2B integrated campaigns with the aim of acquiring and retaining customers
· Manage the implementation, tracking and measurement of marketing campaigns
· Ensure that the organisation’s brand and identity is adhered to in campaigns and in all communication channels
· Deliver regular reports of campaign results, including web analysis and evaluation of KPIs
· Keep abreast of current trends in marketing
Key Functional Areas of Responsibility
· Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing and other search platforms. Facebook, LinkedIn, and other social media platforms. Re-targeting and Programmatic agencies or platforms such as Adroll or RTB systems
· Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
· Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with our goals.
· Keep pace with search engine and PPC industry trends and developments.
· Monthly website performance reports and data analyzing

Ability and desire to work in a fast-paced environment and manage workflow across teams and departments. You prioritize and switch gears quickly between multiple projects. You successfully plan and coordinate workflow across teams, consistently meeting deadlines and motivating others to do the same.
· 2+ years of professional experience in campaign management.
· Proven experience as a PPC Manager
· Experience in data analysis and reporting
· Familiarity with multiple platforms (e.g. AdWords, Facebook, ADForm, AdRoll)
· Working knowledge of analytics tools (Google Analytics, etc.)
· Understanding of HTML and XML is a plus
· Working Knowledge with implementation of pixels and other tracking tools and implementations
· Excellent communication skills
· Analytical thinking with strong math skills
· Native\ excellent English - MUST