תיאור תפקיד:
Responsibilities:
• Own and grow high-budget paid social campaigns across Meta, TikTok, and other non-search channels..
• Build, launch, manage, and continuously optimize campaigns across global markets..
• Analyze performance, identify trends and opportunities, and make data-driven decisions to improve acquisition KPIs, ROI, and overall growth..
• Develop and execute testing strategies across audiences, creatives, messaging, placements, and bidding approaches..
• Scale successful campaigns efficiently while maintaining strong performance and profitability..
• Partner closely with Creative, Product, and Analytics teams to develop and execute new growth strategies..
• Stay ahead of platform changes, market trends, competitor activity, and emerging acquisition opportunities..
• Bring new ideas to the table and turn insights into experiments that can have a measurable impact..
דרישות:
Requirements:
• 3+ years of hands-on experience in paid social, user acquisition, or performance marketing.
• Strong in-house experience managing campaigns for consumer brands.
• Proven experience managing large-scale paid social budgets and optimizing campaigns against performance KPIs..
• Strong hands-on experience with Meta Ads and TikTok Ads; experience with additional channels such as Reddit, Snapchat, Pinterest, or X is a plus..
• Strong analytical skills and a genuinely data-driven mindset - you enjoy digging into performance data and understanding the why behind the numbers..
• Experience with creative testing and using performance insights to inform creative strategy is a strong advantage..
• Bachelor’s degree in Marketing, Business, Economics, Statistics, or a related field; a degree from a recognized university is preferred..
• Excellent English communication skills..
• Comfortable working in a fast-paced, international environment where priorities move quickly and you’re expected to take ownership..
היקף משרה:
משרה מלאה
קוד משרה:
993581
אזור:
מרכז - תל אביב, פתח תקווה, רמת גן וגבעתיים, בקעת אונו וגבעת שמואל, חולון ובת-ים, מודיעין, שוהם
שרון - חדרה וזכרון יעקב, נתניה ועמק חפר, רעננה, כפר סבא והוד השרון, ראש העין, הרצליה ורמת השרון
ירושלים - ירושלים, יהודה ושומרון, בית שמש
השפלה - ראשון לציון ונס- ציונה, רמלה לוד, רחובות, יבנה
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