תיאור תפקיד:
We are seeking an experienced CRO Manager to lead our conversion optimization strategy across all digital assets, including websites, landing pages, funnels, and marketing campaigns.
The ideal candidate will own the A/B testing roadmap, drive data-driven insights, and collaborate with cross-functional teams to ensure every touchpoint maximizes conversions and improves user experience.
Key Responsibilities:
Strategy & Planning – Lead and execute the company’s CRO strategy across digital channels, set KPIs, and develop testing roadmaps to drive growth.
Research & Analysis – Conduct qualitative and quantitative research (user behavior, heatmaps, surveys, funnel analysis) to identify friction points and benchmark against competitors.
Testing & Execution – Plan and run A/B and multivariate tests, collaborate with cross-functional teams, and ensure experiments are statistically valid and well-documented.
דרישות:
Education & Experience:
• Bachelor’s degree in Marketing, Business, Data Analytics, or related field.
• 3+ years of hands-on CRO experience in eCommerce, SaaS, iGaming, or similar high-conversion industries.
• Proven track record of delivering measurable uplift in conversions.
Skills & Competencies:
• Strong understanding of A/B testing methodologies and statistical significance.
• Proficient in web analytics, UX principles, and customer journey mapping.
• Data-driven mindset with advanced Excel/Google Sheets skills.
• Familiarity with HTML, CSS, JavaScript for basic test implementation (a plus).
• Excellent communication skills to present findings and influence stakeholders
היקף משרה:
משרה מלאה
קוד משרה:
JB-4547
אזור:
מרכז - תל אביב, פתח תקווה, רמת גן וגבעתיים, בקעת אונו וגבעת שמואל, חולון ובת-ים, מודיעין, שוהם
שרון - חדרה וזכרון יעקב, נתניה ועמק חפר, רעננה, כפר סבא והוד השרון, ראש העין, הרצליה ורמת השרון
השפלה - ראשון לציון ונס- ציונה, רמלה לוד, רחובות, יבנה
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