תיאור תפקיד:
Develop and execute a comprehensive product marketing strategy aligned with company goals and product roadmap—from launch to scale. Successfully launch new products with strong messaging and positioning in collaboration with product managers, driving adoption and market penetration. Lead compelling storytelling and technical content development to establish market leadership and drive customer adoption via website pages, blogs, demos, whitepapers, diagrams, and more. Create, maintain and deliver sales enablement content and tools including first call decks, prospecting guides, product FAQs, objection handling, and more. Collaborate cross-functionally to develop and execute impactful campaigns that generate meaningful MQLs and pipeline across different channels such as webinars, ads, organic, and more.
דרישות:
7+ years of proven experience driving successful B2B product marketing initiatives in security, AI, DevOps, data, analytics, or other technical fields. Understanding of the evolving security landscape including data security, AI security, cloud and code security, compliance, data privacy. Ability to develop and articulate a clear product marketing vision and plan that aligns with overall business objectives. Excellent written and verbal communication skills with the ability to translate technical concepts to compelling narratives for diverse audiences. Ability to manage complex projects for one or more product lines while prioritizing effectively. Team player with a proven ability to collaborate and align with product, marketing, and sales teams in a fast-paced environment. Bachelor’s degree in computer science, information technology, marketing, business, or a related field (Master’s a plus).
היקף משרה:
משרה מלאה
קוד משרה:
941919
אזור:
מרכז - תל אביב, פתח תקווה, רמת גן וגבעתיים, בקעת אונו וגבעת שמואל, מודיעין
שרון - חדרה וזכרון יעקב, נתניה ועמק חפר, רעננה, כפר סבא והוד השרון, ראש העין, הרצליה ורמת השרון
השפלה - ראשון לציון ונס- ציונה, רחובות
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