A market-leading Beauty group operating across B2B and B2C in the EU and US is looking for a
E-Commerce & Performance Marketing (Hands-On)Full Ownership Across Shopify, Paid Ads, Creative & Performance
Lead to manage and optimize all digital activities across Shopify, paid advertising channels, creative output, and performance analytics.
Shopify Management
• Manage and optimize existing Shopify stores across multiple markets.
• Integrate and maintain all marketing tools: Meta, TikTok Ads, Google Ads, tracking pixels, tags, feeds, marketing automation, and analytics.
• Troubleshoot issues independently or coordinate with relevant experts to resolve them efficiently.
Paid Advertising & Creative
• Launch and manage campaigns across Meta, TikTok, and Google.
• Create ad copy, scripts, and creative concepts—both static and video.
• Build funnels, structure audiences, manage budgets, and scale profitable campaigns.
Performance & Analytics
• Analyze daily performance data: ROAS, CAC, MER, A/B tests, user behavior, attribution.
• Work with GA4, dashboards, and reporting tools to optimize continuously.