דרושים בתחום ניהול שיווק / פרסום

Job brief

We are looking for a talented Marketing manager to take full responsibility of our marketing strategies at Raz-Lee Security.

· Design content marketing strategies and set short-term goals
· Undertake content marketing initiatives to achieve business targets
· Deliver engaging content on a regular basis and inspire team members
· Edit, proofread and improve content
· Optimize content considering SEO and Google Analytics
· Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
· Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
· Design, build and maintain our social media presence
· Brainstorm new and creative growth strategies
· Collaborate with internal teams to create landing pages and optimize user experience

· Proven work experience as a Content writer
· Proficiency in MS Office and WordPress
· Understanding of web publishing requirements
· Editorial mindset with an ability to predict audience preferences
· Expertise in social media platforms
· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
· Experience in optimizing landing pages and user funnels
· Experience in setting up and optimizing Google Adwords campaigns
· Familiarity with design software and technologies (such as InDesign, Illustrator, Photoshop)
· Excellent communication and writing skills in English

An Online Company is seeking for a Marketing Manager to handle media, affiliation and Internal marketing .
Job includes developing and managing of an international marketing strategy, managing international campaigns via various traffic sources as well as analyzing their efficiency to maximizing their ROI.

· Experience in the online marketing, tracking and analyzing all types of traffic sources: PPC, Display, Native ads, Pop ups and other.
· Experience in all digital tools for analyzing and managing digital media.
· Experience with marketing systems such as: Google Analytics, Voluum, affiliate program platforms, Power BI, AppsFlyer, email/sms marketing.
· Creativeness, determination and achievement.

Lead a group of product marketing managers

Develop product messaging that differentiates new products from others in the market

Create the sales tools (PPTs, feature briefs, case studies, white papers, product brochures) to support the sales process of the company’s solutions

Drive product marketing activities for the global market

Gain insight into customer use of current and future products

Research competitor offerings, lead  technical research activities, and prepare competitive analysis report

Minimum 5 years of product marketing team management experience with a proven experience in hi-tech company
Background from multidisciplinary industries – an advantage
Managing a global team – an advantage
Product management or program management experience – an advantage
Comfortable operating in an ambiguous, fast-paced, complex environment with an ability to manage multiple projects simultaneously
Hands-on experience delivering high-quality marketing materials
Working in a dynamic environment, on multiple projects and products simultaneously
Strong writing skills are essential - must be able to create a wide range of marketing content from scratch (presentations, white papers, datasheets, brochures, etc.).
Excellent English (English as a mother tongue )

A very successful Hi-tech company in Hod Hasharon, is looking for an experienced Product Marketing Manager, from semiconductor or related fields only.
Responsibilities:
• Define, plan and prepare product marketing strategy, marketing collaterals, demos , promotional material and sales support documentation.
• Close interaction with company’s customers and partners presenting products, gathering requirements and supporting pre-sale activities
• Sales enablement – communicate value proposition of the products and provide technical training for global sales teams.
• Work closely with product, solution architecture and R&D teams to present market needs and feedback.
• Proactive support addressing customer needs.
• Generate product marketing collaterals for online events, newsletters and whitepapers and present the company at industry events

For one of our customers, a medical device company in Raanana, we are seeking a highly talented Marketing Manager, responsible for:
2. Utilizing clinical data for effective product marketing - clinical content, blogs, 

The marketing manager will be in charge of overseeing the promotion of our company’s brand.
The Marketing Manager reports to the VP Sales & Business Development.

• Experienced as Marketing Manager (inbound and outbound)- 4 years.
• Familiar with marketing analytics platforms and methodologies- mandatory.
• Experience with SEO- mandatory.
• Solid experience with creating marketing campaigns, strategy and marketing plan- mandatory.
• Experience with online marketing , including social media, and content marketing- mandatory.
• Experience in planning and executing Marketing Conferences, round tables- mandatory.
• Ability to generate and manage an annual budget- mandatory.
• Familiar with video and graphic applications – advantage.
• Familiar with the information security industry, events, suppliers- advantage.
• Creative, Hands on, Self-motivated, independent, attention to details
• Fluent in written and spoken English- mandatory.
• Bachelor degree in marketing

• Proven record as product marketing
• Background in selling B2B technology, preferably communications solutions
• Hands on experience with MS Office
• Knowledge of SEO and web traffic metrics
• Familiarity with social media
• Excellent writing skills in English
• Attention to detail
• Good organizational and time-management skills