דרושים בתחום ניהול שיווק / פרסום

Marketing Director – B2C Oriented is wanted for online digital technology services provider
An international company that provides digital service solutions to the immigration industry – business to client (B2C) are looking to hire a Marketing Director who will be responsible for leading the company’s marketing efforts.
As a successful Marketing Director, you will be responsible for the marketing teams, in-house studio, front-end (web) development, remotely and on-site. You will also be working in parallel with the company’s sales department to evaluate and the develop innovative marketing strategies, planning, and awareness.
Office location: Ramat Gan
Industry: online services / B2CDiscretion guaranteed!
Responsibilities:
Overseeing marketing departments locally and remotely.
Evaluating and developing marketing strategy and marketing plan.
Developing promotions.
Developing and managing the company’s marketing channels such as PPC, Facebook Ads, Media Buying, Affiliate Marketing, Email Marketing, Google Paid Campaigns, and all personals involved!

Bachelor’s degree in business, marketing, communications, or related field – Must
Experience in online marketing and running a marketing teams in an international company.
B2C + Services/Ecommerce/Gambling/Fintech – Preferred.
Mother tongue level English – Must.

We are a leading ERP software vendor with over 10,000 ERP customers globally.
The Product Marketing Manager will be responsible for defining and executing company’s products’ go-to-market and value proposition, and translating product capabilities into tangible benefits. As the Product Marketing Manager, you will be expected to be a thought leader in the ERP domain, develop a thorough understanding of our competitors (e.g. their current offering and future plans), and be a source of knowledge for ERP industry market trends. You will work closely with the Product Management, Sales, and Marketing teams to develop the right messaging for our products, create collateral, and launch new product releases.
Responsibilities:
• Research and understand market dynamics and trends, as well as customer needs/requirements
• Research and understand the ERP landscape and competitors’ offerings; work closely with the Sales teams to create battle cards and messaging documents for key competitors
• Build product and specific module messaging based on market and competitive insights
• Develop product stories for research firms/industry analysts, including pitching
• Provide insights and work closely with the Product Management team to define directions for product roadmap
• Prepare product-related collaterals, including presentations, brochures, and promotional videos

Required Skills & Expertise:
• Minimum 5 years’ experience in B2B product marketing in the Enterprise Software industry; previous experience in the ERP market – advantage
• Combination of in-depth technological understanding with a passion for marketing
• Creative storyteller who is able to create/build the “bigger picture” supported by detailed proof points
• Multi-tasking star, who is a born leader and feels comfortable in front of different audiences
• Perfect English and Hebrew, including solid writing skills