דרושים בתחום שיווק ופרסום

In-charge of the overall product end-to-end success
Determines customers’ needs and desires by specifying (and many times conducting) the research needed to obtain market and customer information.
Scopes the nature and scope of present & future product lines by developing product specifications and requirements; appraising new product ideas and/or product or packaging changes.
Assesses market competition by comparing the company’s product to competitors’ products. Perform, maintain and communicate competitive analysis
Prepares return-on-investment analyses. Determines product pricing by utilizing market research data; reviewing development and production costs; anticipating usage; costing special and customized projects.
Establishes a position of subject matter expert by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies, etc.
Prioritizes releases and features in aligned with strategic goals, initiatives and commitments
Supports agile development by acting as product owner
Owns product usability
Collects and analyzes customer satisfaction from products and implements feedback into future releases
**Please provide your CV as WORD Document

Senior Software Product Manager – Cloud Virtualization
. As a Senior Software PM of RAN Virtualization, define the company’s Access SW roadmap.
Champion platform architecture and take on the responsibility as Subject Matter Expert (SME) in the company –
towards engineering as well as sales/customers.
Lead the transition of Company's products into a cloud-native virtualized architecture.
Translate market/customer requirements into a Product Requirement Document (PRD).
Provide market input to engineering during the development process.
Serve as the primary contact between Sales and R&D for your domains.
Develop marketing materials for both technical and non-technical sales channels.
Develop technical collaterals for supporting pre-sales activities.
Participate in sales opportunities as needed, including shows and events.
**Please provide your CV as WORD Document

Excellent oral and written communication, in both Hebrew and English.
Excellent interpersonal and organizational skills.
Minimum 5 years of Telecom product management experience leading at least one complete transition of a product to a virtualized architecture (cellular experience a strong advantage).
Experience leading cross-functional development and testing teams, managing end-to-end a software release.
Demonstrated ability to present technical concepts in non-technical manner to sales teams and customers.
Ability to facilitate decision making under high-pressure situations.
Work well with minimal supervision as part of a diverse, multi-cultural team.
Bachelor’s degree in Engineering or Computer Science.
Ability and willingness to travel as needed.
Education:
Bachelor’s degree in Engineering/Computer Science or equivalent.

· 5+ years technical writing experience – mainly hardware focused documentation
· Team player
· Write and edit new and existing content, working closely with various departments to understand project requirements
· Comfortable/open minded to technology
· Proficient use of Word, Acrobat and other technical writing tools
· Able to work Independently
· Ability to grasp technical concepts quickly
· Handle multiple projects for different products simultaneously under very tight deadlines
· Must be available to work fulltime at our Jerusalem office, with overtime when required

5+ years technical writing experience - mainly hardware focused documentation
" Team player
" Write and edit new and existing content, working closely with various departments to understand project requirements
" Comfortable/open minded to technology
" Proficient use of Word, Acrobat and other technical writing tools
" Able to work Independently
" Ability to grasp technical concepts quickly
" Handle multiple projects for different products simultaneously under very tight deadlines
" Must be available to work fulltime at our Jerusalem office, with overtime when required

Advantages:
" Experience in single sourcing technologies or content management systems
" Proficiency in CorelDRAW
" Experience in software documentation, especially API commands
" Academic / professional education in technology/software/hardware
" Hebrew at conversational level

בעל/ת אנרגיה גבוהה ויכולת לדחוף תהליכים
יצירתיות חדשנות ויזמות
שפות – עברית ואנגלית

50% position
· Manage and curry out processes to get the word out about our company and products
· Drive qualified traffic to our front door

Deploy successful marketing campaigns from ideation to execution

Experienced with a variety of organic and paid acquisition channels like content creation, PPC campaigns, event management, publicity, social media
Manage lead generation campaigns, copywriting, performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Have the ability to contribute to our strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· 2-3 years experience in marketing together with the potential and attitude required to learn new business
· Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
· Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
· Experience in setting up and optimizing Google Adwords campaigns
· Making sense of metrics and processing figures with spreadsheets
· A sense of aesthetics and a love for great copy and witty communication
· Up-to-date with the latest trends and best practices in online marketing and measurement
· BSc/MSc degree in Marketing or related field
· Physics / optics knowledge an advantage

We are looking for Product Marketing T.L, who can dive deep into product technical details, as well see the big picture, and translate the products features into a meaningful value proposition, answering customer trends, needs and pain points. A visionary who can build and lead a team
Develop product messaging that differentiates new products from others in the market
Communicate the value of new products to sales, and help developing sales tools
Disseminate technical knowledge including creation of all technical product documentation such as datasheets, application notes, product presentations, declaration, FAQs
Communicate to customers new products and features, and prepare product content such as presentations, white papers, case studies, and website content
Develop and initiate product marketing activities for the global market
Plan and take part in the launch of new products and work together with other departments on such launches
Research competitors offering, lead in-house technical research activities, and prepare competitive analysis report
Gain insight into customer use cases of current and future products

3+ years of Product Management / Product Marketing experience
B.Sc in Engineering- an advantage
3+ years of experience as a team leader
Excellent English
Experience in a multi-disciplinary products
Excellent written and verbal communications
Self-organized, process-driven, analytical and problem-solving skills